HomeBusinessViral frozen yoghurt shop Yo-Chi to open second London store in Clapham

Viral frozen yoghurt shop Yo-Chi to open second London store in Clapham

Published at 5:02pm

London’s viral frozen yoghurt shop is opening a second location, with Yo-Chi set to bring its self-serve yoghurt and açaí bowls to Clapham later this year.

The Australian chain will open its second UK venue on Bromell’s Road, following a debut in Notting Hill that saw fans queue for more than five and a half hours on opening day.

The new Clapham shop, at 40–48 Bromell’s Road, London SW4 0BG, will be 1,850 sq ft, with seating for 60 guests inside and 30 outside. No exact opening date has been announced.

Inside, it will feature the brand’s distinctive interiors, including bespoke mural artwork by Coco Thomas, a mirrored feature wall and a DJ booth, all under the well-known disco ball. Yo-Chi says it aims to provide a community-oriented alternative to traditional pubs and bars, and the venue is expected to become a popular spot for locals, particularly Clapham’s Australian community.

Guests choose a cup or cone before selecting from ten signature flavours and real açaí. The experience is completed at the topping station, which offers more than 30 premium ingredients, from daily-cut fresh fruit to indulgent extras such as hot choc chunk cookie cake and the famous mini mochi. Once ready, customers pay for their Yo-Chi by weight at the till.

The formula has already proved its pulling power in London. Since opening in August, the Notting Hill venue has attracted queues around the block, generated significant social media attention and served more than 100,000 bowls. Fans travelled from across the country and Ireland for the opening day, and the UK’s most popular choice so far has been the Signature Tart.

Oliver Allis, co-owner and chief brand officer at Yo-Chi, said: “We honestly feel like the Yo-Chi at Clapham will be the new unofficial Australian embassy.”

“Most people have a friend who’s moved to Clapham from Australia, and we are stoked to be able to give them a taste of home in their backyard,” he said.

Yo-Chi was founded in Melbourne in 2012 and has become one of Australia’s fastest-growing hospitality brands. Since 2020 it has expanded from four venues to more than 82 locations across Australia, driven by word of mouth and a highly engaged community. It also has international venues in Singapore, America and Thailand.

Every Yo-Chi venue is designed as a place to connect, combining food, a welcoming space and a fun atmosphere. Guided by its Positive Action philosophy, the brand says it is committed to responsible sourcing, supporting local communities and driving environmental change, while its Environmental Honesty initiative promotes reusables and addresses plastic use and littering across both Australia and the UK.

Clapham has been on the brand’s wishlist, and the new venue is expected to give residents a new social spot in the area. It is the latest in a run of new shop openings across London, including the new Aldi in Willesden, which opens on 26 November, and the M&S Foodhall in Elephant and Castle, which opens this week.

James Carter
James Carter
James Carter is the editor of London Streets, covering breaking news and developing stories across the capital. He leads the site's day-to-day news coverage so Londoners never miss what matters.
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